ODAIA Field
Make the Most of Every Engagement
Prioritize high-value opportunities and optimize outreach by focusing on the right insights in real-time with ODAIA Field.
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A Single Solution For Every Step of the Sales Process
Field provides ML-driven, personalized insights so that reps can understand WHO their best opportunities are, WHEN to engage with them, WHAT to discuss, and WHY in real-time.
1
Plan
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2
Prepare
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3
Execute
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4
Measure
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"Our reps are 100% sold on ODAIA and its value to provide insights for a more relevant and timely engagement with customers, rather than just reach and frequency."
Geoff Nocar,
Lead of HCP Experience at GSK
Lead of HCP Experience at GSK
What our pharma customers are
saying about MAPTUAL Field
82% of sales executives feel their sales reps are challenged by the time it takes to properly analyze territories.
Field user's have seen 60 mins saved per rep per day on pre-call planning.
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Purpose Built for Pharma
Business Planning
Create quarterly, monthly, and weekly strategic plans easily with granular insights and analyses.
- PowerScores
- Personalized Target Lists
- Predicted Activities
Pre-Call Planning
Maximize customer engagements by reducing the time it takes to prepare
for them.
- Recent Activities
- Behavioral Trends
- Top Channels & Topics
Find Opportunities
Identify HCPs before they write, with patented models to help you find and proactively education your next customer.
- Patented ML models
- Patient Population Analysis
- Personalized HCP Insights
Partners
Seamless Integration with Your CRM
Field's advanced ML capabilities automate data analysis to deliver personalized insights to help commercial teams select and focus on the right HCPs within your existing solutions such as Veeva Vault CRM.
POWERED BY ODAIA'S MAPTUAL PLATFORM
Features & Benefits
Real-time & Relevant Insights
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Our solution enables you to get personalized insights about HCPs as soon as your data refreshes.
- HCP PowerScores represent an HCP’s likelihood to support your brand objectives
- PowerScores are available for any therapeutic area and multiple products in your portfolio
- PowerList sorts HCPs by PowerScores so you can easily focus on the right HCPs and identify new opportunities
A holistic view of your HCPs
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Our Behavioral Segmentation allows you to prioritize your target HCPs.
- Bring hidden opportunities to light with behavioral segments like Starters which identify HCPs who are likely to begin writing your product soon
- Understand past and predicted behavioral trends to create more personalized engagements
- Go beyond the script to get a holistic view of your customers to better support them and their patients needs
Proactive and Personalized Engagement
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HCP Script & Volume charts provide the right information to drive engagement with HCPs
- Analyze your brand’s performance compared to competitors for each HCP
- Act on new opportunities and strengthen current relationships with a deeper understanding of the HCPs supporting your brand
- Be better equipped for your engagements with recent script & volume values and future predictions for every product your HCP writes